Latest News

Building on Bupa’s Health & Care proposition, the campaign focuses on the positive (and not always intended) effects of a great smile.

Posted On 17.03.23

Agency's entrepreneurial values, understanding of start-ups and go-to-market strategies key to win.

Posted On 18.01.23

Highly respected and awarded creative leader looking forward to "making the best work of our careers". In his own words... "let's go!"

Posted On 08.06.20

The duo join our rapidly expanding connections team.

Posted On 21.11.22

Campaign shines a light on the unseen, unsung heroes of everyday life and commerce.

Posted On 25.10.22

Client 'looking forward to challenging industry norms' together.

Posted On 14.10.22

Robyn joins with a remit to drive innovation around our content and publishing offer for our clients

Posted On 26.09.22

Campaign highlights the very reason Starlight exists — to bring happiness to sick kids when they need it most, through the charity’s hospital programs, Starlight Express Rooms and Captain Starlight.

Posted On 12.09.22

Latest campaign builds on the Born This way brand platform and focuses on relentless pursuit of improvement.

Posted On 02.09.22

We'll be creating the brand from the ground up, as well as providing ongoing services across creative, connections and content

Posted On 17.08.22

To quote Edge GM Nicole Gardner: “CDU, like the territory, has something truly unique and special to offer. It will be a privilege to bring that proposition to life creatively.”

Posted On 09.08.22

Program for university students in their final year culminated in a real pitch to a pro bono client, Results International (Australia).

Posted On 03.08.22

We're stoked to win the media account for Hearing Australia after a competitive pitch against some serious contenders.

Posted On 27.07.22

Campaign invites people to take small steps towards a more sustainable world.

Posted On 18.07.22

Walmsley joins as Creative Director - Brand and Identity

Posted On 15.07.22

Edge has appointed several new senior positions in its media team after client wins such as BE Sydney, Youth Hostels Australia and Seagrass Hospitality Group.

Posted On 23.05.22

Focus on Data-as-a-Service, rapid optimisation and digital and data nous wins us the business.

Posted On 09.05.22

Our work for Auto One gets the nod in the Creative Strategy category.

Posted On 05.04.22

Releaseit, Australia’s new online rental marketplace, launches with a new campaign encouraging Aussies to buy less and rent more to reduce consumption.

Posted On 16.03.22

Work for Nevro, Sanofi, Auto One and Releaseit recognised by Campaign Brief.

Posted On 23.02.22

Pair hailed as 'good humans' who 'add to our vibe and culture', by ECD and cheerleader-in-chief Simon Langley

Posted On 24.01.22

The campaign is the US med-tech giant's first in Australia

Posted On 22.10.21

The campaign features some of Australia's most respected marketers and runs across print and digital news assets of ThinkNewsBrands shareholders.

Posted On 08.09.21

Edge has been appointed as Tennis Australia’s content agency following a competitive tender in July.

Posted On 03.09.21

Our second campaign for Auto One lets customers know that 'Good Advice DOES exist'.

Posted On 26.08.21

We couldn't be more proud of our Executive Director of Account Management and her well-deserved shortlisting!

Posted On 22.07.21

A double dose of news: we launch our new venture division AND start working with a client who wants to change the world for the better. Happy days!

Posted On 22.06.21

Latest iteration of the platform focusses on our collective love of the great Aussie outdoors

Posted On 17.05.21

We help iconic coffee brand Moccona launch its new brand platform 'me-time', putting a contemporary lens on ‘everyday indulgence’ – the brand’s long held positioning.

Posted On 05.03.21

Edge develops brand positioning, packaging, communications strategy, creative and media for new DTC brand.

Posted On 02.03.21

Ed Popa joins the agency as senior account director, while Jaime Smith has been appointed media manager in its growing media team.

Posted On 01.02.21

What would inspire someone to leave the national chief creative officer role at an agency network in the middle of a pandemic? Simon Langley says Edge has "all the tools in place to become a really exciting creative agency".

Posted On 19.01.21

Half a year on from the launch of its new brand platform and The Harris Café Recovery Project, Harris Coffee has followed up the campaign with a series of stories of cafes that applied for help.

Posted On 18.12.20

We walk away with multiple gongs for our work with Virgin Money and Vero.

Posted On 08.12.20

TV presenter and host of The Block, Scott Cam, is front and centre in Mitre 10’s latest campaign, designed to take up residence in workshops, sheds and other DIY spots around the home.

Posted On 27.10.20

The campaign, on behalf of BE Sydney and backed by the NSW government gets to work attracting business visitors back to Sydney to help restart the city and state economy.

Posted On 27.10.20

The partnership helps Edge add further predictive analytics intelligence to its media and consultancy offerings.

Posted On 08.10.20

We tap into the covid-triggered side-hustle trend to drive new domain registrations for online provider Netregistry.

Posted On 30.09.20

Our work for Virgin Money Australia, Vero Insurance and freedom recognised at the Content Marketing Institute's annual awards show.

Posted On 15.09.20

Edge unveils an integrated campaign promoting Moccona's latest collection of limited edition collectable jars.

Posted On 23.07.20

After being appointed creative agency of record for Bupa Dental in February, Edge widens its relationship with the health brand.

Posted On 07.07.20

The Project is the first campaign to go live under Harris' new brand platform, also by Edge.

Posted On 02.07.20

Langley joins from Wunderman Thompson where he was CCO.

Posted On 12.06.20

The program, set to kick-off in September, gives soon-to-be graduates the opportunity to spend 8 weeks at Edge's Sydney agency.

Posted On 17.04.20

The tongue-and-cheek campaign aired as 15-second and six-second spots across SVOD, digital and social media at the end of March.

Posted On 14.04.20

Edge named as one of advertising's 'Movers and Shakers' following OOH work for Intuit Quickbooks.

Posted On 25.02.20

Edge will be providing a suite of services including strategy, creative and content, across its Sydney and Melbourne offices.

Posted On 20.02.20

Ammann joins Edge from BWM Dentsu, where she was a senior strategic planner on accounts such as Qantas and American Express.

Posted On 11.02.20

Edge welcomes creative duo Will and Callum to the team as copywriter and art director.

Posted On 29.11.19

‘Don’t worry, it’s Wattyl’ brand platform from Edge highlights its histrory of producing paint that can survive anything.

Posted On 08.10.19

Edge's 'Back to Work Early' campaign for Aami nominated for 'best campaign on a small budget' at the AC&E Awards.

Posted On 11.09.19

Independent creative agency Edge has appointed Rod Mooseek as general manager of its Melbourne office.

Posted On 01.08.19

Douwe Egberts has awarded the Moccona business to Edge and is set to work across the coffee brand's product portfolio.

Posted On 24.07.19

Milica joins Edge from 303 MullenLowe as Senior Planner and Adelaide joins the team as Junior Planner.

Posted On 16.07.19

Virgin Money helps Australians live their lives on their own terms through 'You do You' brand platform and campaign via Edge.

Posted On 09.07.19

'I Am The Captain Of My Own Soul – Invictus Games' by Edge nominated for Most Popular Television Commercial Logie award.

Posted On 19.07.19

VicRoads has selected Edge to develop a creative campaign that will showcase the department’s pivotal role.

Posted On 20.05.19

Edge's latest campaign for Nulon taps into the reality of working on cars that were never designed to be worked on.

Posted On 09.04.19

Edge communicates a strong vision to deliver content experience to put Jaycar at the heart of the tech and electronics community.

Posted On 08.04.19

The campaign follows the life of a giant donut to promote the 'Xtra Collection' of Kit Kat, Smarties and Milky Bar donuts.

Posted On 22.02.19

The new campaign premiered during The Block and celebrates a history of working with tradies to build Australian houses.

Posted On 24.08.18

Advertising agency Edge has helped bring to life the poem 'Invictus' to promote the 2018 Invictus Games in Sydney.

Posted On 18.06.18

The tongue-and-cheek campaign showcases the problems with working injured to showcase the benefits Aami insurance.

Posted On 15.04.18

Inez Zimakowski recruited to lead new media department.

Posted On 11.05.17

The campaign celebrates DIY car enthusiasts by showcasing the love that car modifiers (‘modifinkers’) have for their vehicles.

Posted On 02.06.16