Hunter Valley Magazine

Hunter Valley Magazine

Hunter Valley Magazine is the official publication of the Hunter Valley Wine & Tourism Association. 

It is a destination-based magazine and indispensable guide to the country’s oldest wine region. Each biannual issue showcases award-winning wines, gourmet food, quality restaurants, adventures, activities and products through the eyes of visitors, locals and experts who are passionate about the region.

The magazine is easily navigated with two distinct sections: professional magazine-style editorial and photography upfront, followed by an essential guide to all the sights and services, regional visitor information, detailed HVWTA member business listings and a Hunter Valley map and touring guide.

Hunter Valley Magazine is read by:

  • 100,000-plus readers each issue, who spend $303 million annually in the region.
  • Digital version online via, which has 75,000-plus visitors per month

The Hunter Valley Wine and Tourism Association (HVWTA) is a not-for-profit organisation representing more than 270 member outlets, including wineries, restaurants, hotels, attractions and tourism partners. Its mission is to support Hunter Valley businesses and promote their diversity and excellence, to ensure continued growth in visitor numbers to the leading regional tourism destination in New South Wales.


  • Over 100 thousand readers per issue
  • $303 million spent annually
  • Predominantly Sydney and Newcastle based
  • 59 per cent of readers eat out at restaurants
  • 42 per cent of readers visit wineries
  • 18-49 year olds who love to eat out, drink fine wines and pamper themselves
  • Female influenced and fashionable

The Advantages of advertising in Hunter Valley Magazine

  • There are 524 thousand domestic overnight visitors
  • 923 thousand domestic day-trippers
  • The region attracts over 1.4 million visitors annually
  • The magazine offers tailored advertising solutions
  • Written by leading wine, food and travel writers, Hunter Valley Magazine is a compelling read for an audience firmly interested in travel, wine, food and the better things in life.  It offers readers credible and relevant information about the region, creating an exceptional environment for effective advertising.

For more information about advertising in Hunter Valley Magazine, download the media kit.


Nicole Prioste

P: 0410 618 331

[email protected]


Kylee Dixon

P: 0421 022 004

[email protected]


Media kit download

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