Get an edge

A collection of thoughts and musings to give you an edge.

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the new world of virtual influencers

Think influencers are all about authenticity? Think again.
Caitlin Ammann
Caitlin Ammann
November 17, 2020 . 3min read

instagram, algorithms and (unhappy) influencers

Instagram went and changed its algorithms again. And influencers are NOT happy, Jan.
Inez Zimakowski
Inez Zimakowski
November 12, 2020 . 2min read

The New Era of Influence

We've seen a number of shifts in the way marketers are using influencers over the past 12 months – is this a new era of influence?
Caitlin Ammann
Caitlin Ammann
October 27, 2020 . 3min read

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