Andrea Smart

Finance Director
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A Finance professional with over 20 years’ experience within the Media & Advertising space starting back in the early 90’s at Ogilvy & Mather in London when an Advertising Agency was just that – the fully integrated one-stop shop for all services, over the years working my way through all the major players in the industry WPP, IPG, Omnicom, Publicis and most recently Havas before joining Edge earlier this year. Originally from Newcastle in the NE of England, moved to Sydney in 2010 after an 18 year stint in London.

Who would play you in a film and why?

Helen Hunt (people say I look like her – don’t see it myself) or Sandra Bullock

If you were planning a music festival, who – dead or alive – would be your headliner?

I’d have two stages – one with musicians currently alive and then the other I’d bring back all the talented people we have lost, Stage 1 - Def Leppard headlining for sure, but with good support bands (Thunder, Poison, Journey, Daughtry, Heart), Stage 2 Prince, Queen with Freddie Mercury, INXS with Michael Hutchence, Soundgarden with Chris Cornell, George Michael

You're given an airplane ticket to anywhere in the world – where do you choose to go (and why)?

South of France then back to Oz via Hawaii – my two favourite places of the world, South of France for Grand Prix Weekend and catch up with friends, then a chill out relaxing time in Waikiki

What's your favourite memory?
Sitting watching Match of The Day with my Dad on a Saturday night

Who is your inspiration?

My Dad, he’s the best person I’ve ever met, he would give away his last pound in his pocket to help out a family member or friend, 10 years after his death I still have people telling what a great man he was.

You're on a desert island – what album have you brought with you?

Hysteria by Def Leppard

What would be your death-row dinner?   

Lots of very good European (specifically French) cheeses, the biggest cheese platter you could create all washed out down with the best French Champagne of course (Crystal, Krug or Bolly would be great)

Why Edge?
Why not……….

5 good reasons to join the crew.

\ Think different

We're out to shake up the media and marketing world.

\ Opportunity

We get to do some crazy awesome stuff for some of Australia’s biggest brands.

\ Youth

We're committed to giving young people great opportunities in advertising.

\ Size matters

We're not too big, so everyone’s voice is heard.

\ Cool kids

We're one of the top 100 cool companies to work for in Australia. Boom.

Whatup Kristy

Art Director Kristy’s dog has the coolest name in the galaxy.

Howdy Joel

Melbourne Digital Director Joel has a secret talent not to be missed.

Meet Bex

What made Editor Bex into a walking film quote machine?

Want to join our crew?

Edge Internship Program

Almost done with studies and ready for the next level?
Interested in advertising and want to gain some real-life experience?
If you’ve got something that gives you the edge, we want to hear about it.

We’re an award-winning advertising and content marketing agency seeking some new talent.
We’ll help you turn that ‘something’ into something groundbreaking that will help shape your career.
That’s 8...

Finance Manager

Sydney Creative AgencyWe are looking for an experienced Finance Manager who is not only a well-rounded accountant and hands-on with company finances but also commercially aware, and able to advise on the best strategies for business growth.

Working alongside the Managing Director, the Finance Manager has overall control and responsibility for all financial aspects of business and is a key advisor to the...

Media Manager – Sydney

Open to full time or part time applicants.

Are you a numbers whizz with a passion for social content? Edge is on the lookout for a Media Manager to fill a newly created role due to a string of client wins! This role will be based in our Sydney office in Surry Hills.

About you:

You have experience managing paid, earned and owned media, and are comfortable...

 

ACCOUNT DIRECTOR

Edge Sydney is looking for an experienced Account Director.

We’re looking for someone who is restless and curious. Someone who is ambitious and yet affable. Someone who can deal with the complex and make it simple.

We’re looking for someone with a minimum of 5 years agency experience who is a highly motivated senior operator with a comprehensive understanding of the comms and content.

Someone who can lead and nurture...

Motion Graphics and Video Editor

Do you shoot, edit and animate? Do you love making films and animations and all kinds of visual content?
We’re looking for a talented all-rounder in video post-production who can shoot (stills and film), edit film, and create motion graphics and animations. Ideally you would know your way around audio gear and lighting equipment. Basically, be a one-woman or one-man run-and-gun, low-budget, film-maker....

Head of Content – Sydney

Open to full time or part time applicants.

We’re looking for a Head of Content with the experience and skills of traditional journalism and print publishing as well as knowledge and ability in online editorial and social & video content.

About you:

You have worked across journalism, editorial, print publishing, digital publishing, and social & video content.

 

Proud! My agency @edgecustom's work for@NulonAustralia shortlisted for the branded content award at @adma AC&E Awards #brandedcontent #ws